Strategic business development in Northwest Power Grid Co., Ltd.

Wei, Lai (2014) Strategic business development in Northwest Power Grid Co., Ltd. UNSPECIFIED thesis, UNSPECIFIED.

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Abstract

With the SOE reform and the gradual deepening of the power system, as market competitors Northwest Power Grid Co., Ltd. is developing from a single type of hydropower companies for regional energy companies, corporate external economic environment, industry environment, internal management has undergone profound changes. Faced with increasingly fierce market competition and the rapid expansion of business scale, how to seize the opportunities and meet the challenges of operating , promoting enterprise development, has become the company's top management to be major issues need to be resolved . Therefore, the study reinforces the company's development strategy, scientifically formulate the company's development strategy, the company's strategy and business development to further improve the corporate governance structure and implementing strategies and improve the management level, to promote enterprise development, are of great significance. This article aims to materially History Northwest Power Grid Co., Ltd. and the current developments in the external environment as the basis for corporate strategic management theory as a guide, combined with the current environmental change and reform of state power system , analyze the company's development environment , analysis of the company's competitiveness , referring to specialized research institutions to forecast macroeconomic situation , the prospects related industries analysis and regional energy planning in order to combine theory and practice , the use of the competitive structure of the industry model and SWOT analysis model of the company's current development strategy conducted a systematic analysis of proposed measures in the company 's strategic development plan and the new era . In this paper, the general view that , with the rapid development of national economy and power construction, the company's products a single , low value-added , etc., have become a major factor restricting the sustainable development of the company , and therefore should Northwest 5 Power Grid Co., Ltd. "based on hydropower , facing northwest industrial integration of collaborative development " ideas, optimize the industrial structure and layout, extend the industrial chain , diversified development , to create a first-class regional energy companies. Finally, the concrete around Northwest Power Grid Co., Ltd. development strategy , from the industrial layout, management and control model , capital operation , human resource management , information technology and corporate culture to shape other aspects of the implementation of specific recommendations for Northwest Power Grid Co., Ltd. development of practical significance.

Item Type: Thesis (UNSPECIFIED)
Divisions: Társadalomtudományi Intézet > Vezetés- és Vállalkozástudományi Tanszék
Depositing User: Tímea Engl
Date Deposited: 10 Jul 2024 08:14
Last Modified: 10 Jul 2024 08:14
URI: http://szakdolgozat.repo.uniduna.hu/id/eprint/800

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